Compliance Consultancy  —  05 of 07

Governance without full-service engagement.

Standalone compliance for practices that need review, not execution.

Governance Risk Audit

Your existing marketing reviewed — before it becomes a liability.

Standalone governance work for practices that need their existing marketing reviewed, their teams trained, or their risk exposure assessed — without necessarily engaging us for full-service execution.

The Governance Risk Audit is a structured review of your current advertising, social content, website copy, and patient-facing communications against ASA, CAP Code, and DMCCA requirements. It produces a written record of your current exposure — what is compliant, what is at risk, and what requires immediate remediation.

Retrospective compliance review and audit trail construction gives practices that have already received ASA attention — or anticipate it — a documented record of prior decisions, with evidence of the governance steps that were taken. A defensible position requires documentation, not just intent.

System Access and Training

Your in-house team operating within the rules.

Our four-month pilot engagement and ongoing access to the Phronesis governance system as a standalone product — for practices with in-house marketing teams who need the framework without the full-service execution.

ASA and CAP Code training is delivered as a structured programme for marketing teams, content leads, and clinical staff involved in patient-facing communications. It covers what the rules require, how enforcement works in practice, and how to apply governance decisions to content decisions in real time.

Pre-publication review gives in-house teams a governed sign-off process — every piece of content reviewed against current advertising rules before it is published, with a written record of the decision attached to the file. The same process we apply to our own full-service work, available as a standalone product.

Governance system access for in-house teams. The Phronesis governance system, including pre-publication review and documented sign-off, available to practices that produce their own content.

What is included

The full
scope of
the service.

  • Governance Risk Audit A structured review of your existing marketing against ASA, CAP Code, and DMCCA requirements, with a written record of exposure and recommended remediation.
  • Governance system access for in-house teams Ongoing access to the Phronesis governance system, including pre-publication review and documented sign-off, for practices with their own marketing resource.
  • ASA and CAP Code training Structured compliance training for marketing teams and clinical staff — covering advertising rules, enforcement practice, and applied governance decision-making.
  • Pre-publication review Every piece of content reviewed against current advertising rules before publication, with a written governance record attached to each approved asset.
  • Retrospective compliance review and audit trail construction Documentation of prior decisions and governance steps for practices that need a defensible record of past compliance activity.

Governed whether
we execute or you do.

Full-service engagement is not a prerequisite for operating within the rules. The Phronesis governance system is available as a standalone product — for practices that produce their own content, that want their existing marketing assessed, or that need their teams trained to apply compliance decisions independently. The standard does not change. The record still exists.

Start here

Start with the
Governance Risk Audit.

The Governance Risk Audit is the entry point to working with Aesthetic Bureau — and the starting point for standalone compliance work. A complete picture of where your practice stands, before anything else moves.